Marketing agency WWAV joins Happy Horizon for digital reinforcement
Marketing agency WWAV has been acquired by Happy Horizon Group. The takeover strengthens Happy Horizon's position in the non-profit sector and offers WWAV the opportunity to further expand its digital capabilities.
Marketing for social impact
WWAV specializes in marketing and communications for nonprofit organizations. For years, the agency has been helping charities mobilize people with creative campaigns that make an impact. The integration with Happy Horizon allows WWAV to support clients even more comprehensively with the strategy, creation, and execution of 360-degree campaigns.
Managing director Wieb van de Donk sees great potential in the collaboration: “We've noticed that our non-profit drive and expertise could use a bit more digital DNA, and we find that in the professionals at Happy. We've recently realized that we want to serve our clients in the same way: honestly and results-oriented, with a lot of energy.” Managing partner Ard Lok is also looking ahead: “The world is changing rapidly, including for non-profits. That's why it's important that we can help our clients move forward in an integrated way with strategy, creation and also the realization of 360 degree campaigns.”
Synergy for scale and specialization
Happy Horizon is a national agency group consisting of more than twenty specialized agencies in the field of strategy, creation, technology and marketing. From an active buy and build strategy the group is continuously strengthening itself with companies that bring complementary expertise and customers.
Happy Horizon CEO Walter van de Wege is enthusiastic about the expansion: “We're adding both a team of top talent and several excellent clients to our group. We're noticing that clients increasingly want a single point of contact, who also has access to a broad team of (online) specialists to connect disciplines and achieve excellent results. From that perspective, WWAV is a fantastic addition.”
Match Plan as a permanent acquisition advisor
Match Plan acted as Happy Horizon's designated M&A advisor and guided the entire process. The Match Plan team was closely involved from the initial discussions to the deal's completion. Erik Smidt, Rens Knevels, and Yvo Bruin acted as M&A advisors on behalf of Match Plan.
Deal team:
Related services
No obligation Advice
Over 30 years of experience
Please feel free to contact us
advisors for an introduction.
✔ Business sale
✔ Company takeover
✔ Acquisition financing
✔ Independent assessment