Match Plan assists SamSam Daycare with successful sale
SamSam Daycare has its activities sold to Samenwerkende Kinderopvang, the parent organization of various childcare organizations. After 17 years of passionately leading the daycare center, founder Sanne decided to take the next step in her career. Match Plan guided and advised SamSam throughout the entire sales process.
Acquisition offers growth opportunities
SamSam, with two locations in Amsterdam, is known for its unique combination of small scale, cultural focus, and high-quality service. By integrating organic food and additional activities like yoga, music, and theater into its daily program, SamSam has positioned itself as a special place for children. The acquisition by Samenwerkende Kinderopvang (Cooperative Childcare) offers SamSam the opportunity to further expand its strong foundation and benefit from its scale and investment opportunities. The integration within the larger organization ensures that SamSam can continue to grow while maintaining the characteristics that make it a beloved institution.
The acquisition also offers the opportunity to further develop its pedagogical vision. The expanded network and investment capacity can be used to support SamSam in the growth of its employees and the development of innovations in childcare. The experience of Samenwerkende Kinderopvang in the market helps SamSam continue to refine its offerings while simultaneously preserving the corporate culture that makes SamSam unique.
Strengthening her position
Samenwerkende Kinderopvang is a rapidly growing organization that now employs 2,705 people at 253 locations throughout the Netherlands. The integration of SamSam strengthens its portfolio and offers the new location opportunities for further pedagogical and organizational growth. Samenwerkende Kinderopvang remains committed to innovation and employee development, further strengthening its position as a leading player in the childcare market.
The acquisition of SamSam offers Samenwerkende Kinderopvang the opportunity to diversify its offerings and further integrate it into the cultural childcare sector, which aligns with its vision of broad social engagement. It also strengthens the organization's presence in Amsterdam, where demand for high-quality, small-scale childcare continues to grow. Furthermore, the integration of SamSam offers opportunities to further enhance the quality of education and the range of activities offered, which will benefit both children and parents.
Match Plan as a strategic partner
Match Plan guided SamSam through the entire sales process, from drawing up the information memorandum until the deal is closed. “We are proud to have supported SamSam in this strategic acquisition.” says Arno Dielesen, partner at Match Plan. “The transaction offers SamSam the space to grow further within the strong organization of Samenwerkende Kinderopvang, which creates promising opportunities for both SamSam and Samenwerkende Kinderopvang.”
With this transaction, Match Plan has once again demonstrated its expertise in the childcare sector, providing efficient and professional guidance in a process that was both strategically and culturally sensitive. Match Plan's experience in supporting family businesses and small-scale organizations ensured a smooth process and safeguarded SamSam's interests.
Match Plan congratulates both SamSam and Samenwerkende Kinderopvang on this successful transaction and wishes both parties every success with their future collaboration.
“Sometimes I couldn't see the forest for the trees, but Match Plan saved the forest for me rest and control.”
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