Indicia expands digital services with acquisition of Tailor iT
Indicia, a digital marketing agency from Tilburg, has acquired the ICT and competency training agency Tailor iT. This takeover is part of a series of three acquisitions that Indicia completed within a month, including the acquisitions of Swaans and Blue Shark, which were assisted by Match Plan. With this acquisition, Indicia further expands its services and strengthens its position in the digital and technology sector.
Growth and expansion of services
The acquisition of Tailor iT enables Indicia to further diversify its service offerings, with a strong focus on ICT and competency training. Tailor iT offers customized training in various technologies, from network and system administration to programming environments and personal development. By integrating this expertise, Indicia can now also support its clients in developing digital skills, further enriching its service offering and strengthening its competitive position.
With Tailor iT in its portfolio, Indicia can now support companies even better with both digital marketing and the development of the necessary technological skills for their employees. This integrated approach offers clients a broader range of solutions, from digital strategies to the implementation of technologies within their organizations.
Digital and technological partner
Indicia has positioned itself as an expert in digital marketing and data analysis. With a team of over 125 employees, Indicia offers customized services in branding, online marketing, data analysis, and performance marketing. The company's ambition is to help companies grow in the digital world, focusing on providing innovative solutions that meet the specific needs of its clients.
With the recent acquisitions of Tailor iT, Blue Shark, and Swaans, Indicia is strengthening its competitive position and enhancing its digital marketing capabilities. These acquisitions contribute to Indicia's strategic growth and enable the company to offer its clients a broader range of digital services. By combining expertise in online advertising, branding, and technology, Indicia can now offer fully integrated marketing solutions. This allows the company to create more effective campaigns that address specific client needs, leading to a more holistic approach to digital marketing.
Match Plan as a long-term partner
Match Plan guided Indicia's shareholders throughout the entire Tailor iT acquisition process. This included drafting the information memorandum, selecting potential buyers, conducting negotiations and coordinating the due diligence. The Match Plan team successfully coordinated the transaction from start to finish, including the notarial transfer procedures, ensuring an efficient and smooth acquisition.
This transaction is the latest in a series of acquisitions that Match Plan has managed in recent years, with whom we have built a long-term partnership and proven expertise in supporting our clients' growth strategies. Match Plan's guidance, led by Erik Smidt, Leon Koorevaar, Yvo Bruin, Niels Beckers, Do Karamat, and Matthias Duijzer, ensured a smooth transaction and that the interests of both buyer and seller were well represented. We congratulate Indicia and Tailor iT on this important step and wish them much success in their continued growth and collaboration.
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